Social Media Marketing in Kolkata
Social media for Kolkata brands, planned around Pujo
For Kolkata retailers, sweet shops, fashion brands and restaurants, Durga Puja is the biggest season of the year, and social media is where much of the buying begins. Brands that start planning late compete for attention with everyone else.
We plan Pujo campaigns months ahead, create Bengali and English content, work with Kolkata creators and run Meta ads across the season.
A Pujo plan, not a Pujo panic
Collection launches, pandal-hopping content, offers and countdowns planned in advance, with content shot before the rush and ads scheduled to build through the season.
The rest of the year
Poila Baishakh, weddings, winter and everyday content keep followers engaged between seasons.
Sound familiar?
The problems we hear most often about this, why they happen and what we would do first.
Why this happens
Content starts too late and looks like everyone else's.
What we would do first
- Start the campaign early
- Create distinctive Bengali content
- Use creators with local audiences
Why this happens
Posting only happens during seasons.
What we would do first
- Plan a year-round calendar
- Share stories of craft and people
- Keep posting consistently
A one-minute self-check
Tick what is already true for your business. It takes a minute and nothing is sent anywhere.
Frequently asked questions
- Who writes Bengali captions?
- Bengali captions are written by a native speaker, from your team or one we bring in.
- Do creator posts need disclosure?
- Yes, under ASCI guidelines.
More for Kolkata businesses
Time to Stop Scrolling, Let's Book a meeting and discuss it!
We're here to listen. Book a meeting with our team to discuss your vision,
explore possibilities, and start creating something.