Pricing
What a website actually costs
These are the bands our quotes are built from, not a teaser. They come from the same rate card the project estimator uses, so the number here and the number you are quoted cannot drift apart.
Payment terms are the same on every project: 50% advance to start · 50% at payment-gateway integration.
Launch
₹4,000 – ₹7,000
Typically 1–3 weeks from content sign-off
A brochure site on WordPress or Shopify. Right when you need a credible, fast, findable presence and the catalogue or logic is simple.
Included
- Design and build of every template the site needs
- Responsive layouts tested on real devices, not a resized browser
- Content loaded by us from what you supply
- On-page SEO during the build — titles, descriptions, headings, schema
- Analytics and Search Console connected and verified before launch
- Redirects mapped from any previous URLs
- Domain, hosting, repository and every account in your name from day one
Not included
- Long-form copywriting beyond structural editing
- Product or lifestyle photography
- Custom application logic or dashboards
- Paid ad management
Store
₹50,000 – ₹1,15,000
Typically 2–5 weeks from content sign-off
A custom-coded online store. Right when merchandising, checkout and speed decide revenue, and a template has stopped being enough.
Included
- Everything in Launch
- Payment gateway integration
- Shiprocket integration
- Catalogue architecture, filters and search
- Checkout built and tested with real orders before launch
- Shipping zones, weight slabs and COD rules matched to how you fulfil
- Core Web Vitals checked on a throttled mobile connection
Not included
- Product photography and catalogue copywriting
- Marketplace or multi-vendor logic (that is a Platform build)
- Ongoing catalogue data entry
Platform
₹50,000 – ₹1,82,400
Typically 4–14 weeks from content sign-off
Custom software: dashboards, marketplaces, B2B quoting, internal tools. Right when the model is unusual enough that a platform gets in the way.
Included
- Everything in Store, where a storefront is part of the scope
- Authentication, roles and permissions
- Admin dashboard and reporting
- API design and third-party integrations
- Staging environment and a repository you own
Not included
- Native iOS development — we do not take this on
- Ongoing product management or staffing
- Data migration from systems with no export path
After launch
Support is a recurring plan billed separately from the build. This is the part of the industry that is broken, and the reason most of our enquiries come from businesses whose previous developer stopped replying.
Support (uptime & fixes)
₹2,000 / year
Support + changes
₹15,000 / year
Support + changes
₹5,000 / month
Large or complex change requests are quoted separately.
Full details are on the support and plans page.
Pricing questions
- Why publish prices at all when every other agency hides them?
- Because the alternative wastes both sides' time. Most enquiries we lose on price would have been lost after three meetings anyway. Publishing the bands means the people who call us have already decided the range works.
- Is this a quote?
- No — it is the rate card the quote is built from. Your written quote comes back from a brief and names one number and one delivery window, not a range. The project estimator on the homepage gets you closer in about two minutes.
- What are the payment terms?
- 50% advance to start · 50% at payment-gateway integration. There is no separate design fee, no per-revision charge inside the agreed scope, and no charge for the pre-launch checks.
- What makes a project land at the top of its band rather than the bottom?
- Three things, in order: how many custom features are in scope, how many third-party systems have to be integrated, and how ready your content is. A build where the copy and photography arrive on day one is meaningfully cheaper than one where we are waiting on them in week six.
- What does it cost to run after launch?
- Support is billed separately from the build. Support (uptime & fixes) is ₹2,000 per year; Support + changes is ₹15,000 per year; Support + changes is ₹5,000 per month. On top of that you pay for your own domain, hosting and any platform fees, all in your own accounts.
- Who owns the code?
- You do, from day one. Domain, hosting, repository, analytics and payment gateway are all registered in your name and we work inside your accounts. We do not hold anything as leverage — if you leave, nothing has to be handed over because it was never ours.
- How many revisions are included?
- Review rounds at agreed milestones, and we keep iterating until the result matches the signed scope. What is charged extra is new scope — a page or feature that was not in the agreement — and we tell you that before doing the work, not after.
- Do you take on work outside these three tiers?
- Sometimes, and sometimes we say no. We do not do native iOS, brand-only engagements with no build attached, or ecommerce projects where the catalogue and photography are not ready. Referring that work elsewhere costs us less than delivering it badly.
Still not sure which band you are in? Call +91 73482 28167 or send us the brief — you get a written reply with a scope and a number within one working day.
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